Coffee 101
Basic Coffee Characteristics
ACIDITY
Contrary to what many people think,
acidity, as a coffee characteristic, is
considered to be a positive attribute
because it sharpens and brings specific
flavors into focus. It is what gives coffee
its pleasant tartness, snap, or liveliness. It
is not referring to the ph level of coffee...  
all coffees are low in ph level.

BODY
This is the feel of "weight" and
"consistency" in the mouth. Often
described as a sense of heaviness,
richness, or thickness at the back of the
tongue. Body can range from light to full.

FLAVOR
This is the total impression of aroma,
acidity, and body. The flavor of coffee is
often compared to spices, chocolate,
nuts, and wine. Flavor ranges from
delicate to intense.
Regional Characteristics
AMERICAN VARIETALS
heady aroma, and bright acidity. These
heady aroma, and bright acidity. These
often make great breakfast coffees.
often make great breakfast coffees.


PACIFIC VARIETALS
Primarily Indonesian coffees, they possess
an unmatched aromatic spiciness, strong,
vibrant flavor, low acidity, earthy
undertones and a rich, smooth, full-bodied
character.

AFRICAN & ARABIAN VARIETALS
This coffee group has the distinction of
being from the original coffee growing
region.  These coffees have the widest
range of flavors due to their unique range
of acidities.  The resulting coffees
represent such tastes as floral, winy, and
fruity.